Want customers to actually read your emails?

Varun from The eCommerce Marketing Newsletter here.

Let’s be real, most ecommerce emails go straight to archive.

Too long. Too boring.

Too much like everyone else.

But the good news?

It only takes a few small tweaks to make your emails something people enjoy opening.
Here’s how to make that happen fast:

Write Like You Talk

People don’t want to read robot-sounding emails.

Write like you’d text a friend.

Instead of saying:
“We are excited to offer a limited-time promotion on our best-in-class product range.”
Try this:
“We’ve got something good for you. Quick heads-up before it’s gone.”

Quick tip: Read your email out loud before sending. If it sounds stiff, rewrite it.

Use Just One Clear Message

Don’t cram everything into one email.

Too many messages = no message at all.

Each email should answer just one question:

“What’s the one thing I want the reader to do?”

Quick tip: One goal per email. One button. One next step.

Make It Easy to Scan

Your reader is probably on their phone. Skimming fast.

Use short lines, bold headers, and whitespace.

If it looks like a block of text, they’re gone.

Quick tip: Try a structure like this one — headline, short body, call to action.

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Some Helpful Links

See how we built a brand from $0 to $2.2M in 60 Days using email marketing.
→ Watch the Full Case Study

Steal our exact abandoned checkout strategy used across 7-figure brands.
→ Read the Full Guide

How I Can Help

1. Interested in having us handle your email & SMS marketing fully done for you

   Schedule a call here: runjmedia.com

2. Get high-converting automated email flows set up for your e-commerce brand with a one-time payment – if we don’t beat your current purchase rate, you’ll get a full refund.

   Book a call here: runjmedia.com/book-in-page

What’s on your mind? Hit reply and let me know what questions you have or topics you'd love to see covered! (I answer everyone)

Warmly,

Varun

Attention — Is your eCom brand making $40K+ per month? If so, let’s chat—I’m offering a free audit, letting you know exactly where you’re currently leaving revenue on the table & actionable steps to improve.

Schedule a call here 👈